Samsung is the Most Preferred Brand for Next Purchase in the UK
The UK is a mature smartphone market driven by operator channels. Apple and Samsung dominate the best-selling list. Competition is intensifying with the likes of Huawei and Google coming out with very...
View ArticleFrance: A Battleground for Premium Flagship Smartphones
Being a mature smartphone market, the average selling price (ASP) in France is already high. Apple and Samsung so far dominate the market. However, recently the market has seen a flurry of activity by...
View ArticleSurvey: Samsung Top Choice for Future Smartphone Purchase in UK
Samsung is the most preferred brand for future smartphone purchases in the UK, followed by Apple and Huawei, according to the latest Consumer Lens survey. Chances of consumers shifting from Apple to...
View ArticleUser Survey: Apple Will Continue to Dominate Germany TWS Market
More than 40% of the current TWS users plan for a next TWS purchase in a year or less. 71% of the TWS users again plan to opt for a TWS for their next hearable purchase. JBL among the top three TWS...
View Article50% of Current TWS Users in India Likely to Upgrade Within a Year: Survey
About 60% of the current TWS users plan to stick to TWS for their next hearable purchase. Battery life, sound clarity and call quality will be the key buying factors for the next TWS purchase. The...
View ArticleAbout 50% of India Smartphone Users Planning to Buy New Device Within a Year...
Samsung, Apple and OnePlus are the most preferred smartphone brands for the next purchase. INR 20,000-INR 30,000 is the most preferred price band for their future smartphone purchases. 5G capability...
View Articleitel a Preferred Brand in Sub-INR 8K Segment in India, Says Survey
Among the top three sub-INR 8,000 (sub-$100 approximately) brands in terms of ownership, itel users recommend their brand the most when it comes to value for money, ease of use and trust in the brand....
View ArticleSurvey: 28% of US Smartphone Users Highly Likely to Opt for a Foldable as...
Samsung is the most preferred foldable brand for 46% of the respondents. 49% of the respondents rank the flip-type foldable at the top, followed by the book-type foldable. Apple, which is yet to...
View ArticleSurvey: Amazon.in Most Trusted Destination for Buying Smartphones in India
Four out of every five or 80% of the respondents consider the channel of purchase an important factor in buying smartphones. Amazon.in (38%) was the leading choice for current smartphone purchase,...
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